How ChessKings launched real-money competition without building the infrastructure themselves
the industry standard activation rate
The Industry Standard in-app Deposit Value

INDUSTRY
MARKET SIZE
The Challenge
Chess players wanted to compete online for real money, but building a compliant, best-in-class platform to support that would have taken years and millions of dollars.
Why Lucra
Lucra's compliance infrastructure, skill-based gaming expertise, and speed to market made it the only partner that could get ChessKings live without the multi-year build.
The Solution
Lucra's Peer-to-Peer Competitions product became the core competitive loyalty infrastructure powering the ChessKings app, enabling players to go head-to-head online for real money.
“
We chose to partner with Lucra because of their unmatched expertise in competitive gameplay technology. Their comprehensive backend infrastructure with numerous third-party vendors and a full in-house team focusing on risk management gives us confidence that we can deliver a seamless user
John Iavarone
Founder, ChessKings

















